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Circular Wonderings is an exploration of the role of digital, software and technology in the Circular Economy. Exploration is the key word here. I write regularly, reflecting on my current thoughts and research. Expect typos, incomplete thoughts, varied rambling topics and (hopefully) a journey towards clearer understanding and insight. Subscribe here to join my journey.

The secret is people

"Planting a vision: why the secret to rewilding success is about people, not trees"

This is the title to a recent (excellent) Guardian article about an exciting new rewilding project in Scotland [1].

This is an wonderful taster into the importance of getting people on board for the success of any large change.

I think we could almost rewrite this to be about the role of technology in a circular economy.

Maybe someone should write a piece entitled: "Closing the circle: why the secret to Circular Economy success is about people, not technology".

 


[1]: https://www.theguardian.com/environment/2021/sep/27/planting-a-vision-why-the-secret-to-rewilding-success-is-about-people-not-trees-aoe