B2C

Looking back after our first episode of HappyPorch Radio’s new season with Danai Osmond, an experienced traveler at the intersection of the rental and circular economy sectors, we surface key insights from this deep dive. Like the discoverability quandary, and how to solve it. The delicate balance of maximising Utility. Deep data. And more.

In this first our series on the intersection of the circular economy and rentals, we explore the three key ways it can occur, how to optimise what you offer for rent, and the direct, perhaps unexpected benefits to both your company and its customers. 

While the circular economy is typically thought of in terms of companies optimising operationally, finding ways to reuse and further monetise materials, thus accruing ecological and financial benefits - we are finding it can have a clear, tangible impact on society as well. It’s all interconnected. We explore this intersection with Circular Communities Scotland CEO Michael Cook. 

Join us as we continue to delve into the rapidly evolving world of re-commerce within the fashion industry. With new platforms emerging and existing ones scaling up, it's an exciting yet complex time to explore the intersections of fashion, technology, and circularity.

Our first exploration is centred on the fascinating world of re-commerce within the fashion industry. As the second-hand market gains momentum, we discuss the vital role of software and technology in giving used clothes a new lease of life. But do these re-commerce platforms truly live up to their eco-friendly reputation?